Years of experience and expertise.

Our breadth and depth...

The Wilhelm Associates Team

Our strengths lie in our decades of experience across every skill needed to be successful in the automotive electronics market. We will match our individual skills and experiences with your requirements to ensure a successful outcome!

Ralph V. Wilhelm Jr. - President & Founder

Ralph Wilhelm

Primary Skill Set

  • Strategic Analysis of Product Portfolios
  • Business Development for conquest revenue
  • Automotive Electronics Systems including Navigation, Telematics, Active Safety, and Electric Vehicle hardware and systems
  • Legal Strategist and technical expert for product litigation
  • Creation, Expansion and Support of worldwide Company resources

Previous Work Experience

Delphi Delco Electronics Systems - Product Line Manager, Mobile Multi Media (MMM) Systems

Responsible for over $300 million in revenue across all MMM products including navigation, telematics, RSAV, and DSRC systems. Built business centered around the telematics on-board systems sold to GM, Toyota, and Honda, the rear seat audio-video systems sold to Ford, the truckPC product sold to Freightliner, and navigation systems sold to General Motors. At its peak, we had booked over one billion dollars in future revenue for MMM products.

Director of Engineering, Asia/Pacific Region, based in Singapore

Responsible for all engineering in seven countries. Enabled the foundation to expand design centers in region in Bangalore, India and in Singapore where Delphi was awarded the largest government supplied grant to co-fund this new design center. Substantially grew the application engineering resource in region covering Japan, Korea, China, Taiwan, and Australia providing support for numerous products launches for audio, powertrain control, and security systems plus co-development of advanced systems with Toyota, Honda, Holdens, Daewoo, and other vehicular OEMs.

Director of Advanced Development & Systems Integration

Responsible for 450 people and $50 million budget. Built organization from scratch to this size over five years, resulting in a pipeline filled with new products such as night vision systems, navigation products, the precursor system to OnStar telematics, millimeter wave based forward looking radar systems, digital audio systems, a complete spectrum of electric vehicle products and systems, plus advanced engine control systems. Most of these products are in production today.

Education

  • B.S. Electrical Engineering, Cornell University, 1967
  • Ph.D. Ceramic Engineering, Rutgers University, 1972
  • M.B.A. Strategy & Operations, University of Michigan, 1987
  • Executive Leadership Program, University of Illinois, 1984

John Auzins - Senior Associate

John Auzins

Primary Skill Set

  • System Integration, Architecture and Data Buses
  • Automotive Electronics Technology
  • Full Scale Systems and Component Design Reviews
  • Legal Consultation on Product Litigation
  • Advanced Components such as Direct Ignitions and Ion-Gap Engine Controls

Previous Work Experience

The Ohio State University Center for Automotive Research

Industrial Director for two years, focused on expansion & support of the emerging research consortium.

Delphi Delco Electronics Systems

Staff Research Engineer (Internal Consultant) to Advanced Development division

Focused on electrical/electronic product integration and architecture

Department Head

Audio and Communications Systems Engineering

Responsible for all Delphi Audio products.

Department Head

Hybrid Module, Discrete Semiconductor Products, and IC Design and Development

Education

  • B.S.E.E., Michigan Technological University, 1959
  • M.S., Electrical Engineering, Purdue University, 1960
  • Ph.D., Electrical Engineering, Purdue University, 1963

Robert J Brockman - Senior Associate

Robert Brockman

Primary Skill Set

  • Analysis of core competency gaps
  • Development of creative business strategies and business constructs for sustainable competitive advantage
  • Identification of candidate companies for business alliance development
  • Structuring, drafting, and negotiating of license joint development, Intellectual property and teaming agreements
  • On-going support for the successful implementation of business alliances

Previous Work Experience

Delphi Delco Electronics Systems

Corporate Technology Alliance Manager

Successful in forming over seventy five creative technology alliances in North America, Europe, and Asia/Pacific.

Corporate Semiconductor Purchasing Manager

Responsible for over $400 million in annual purchases

Semiconductor Manufacturing Engineering Manager for three wafer fabrication facilities

Education

  • B.S. Physics, Kansas State University, 1968
  • M.S. Physics, Kansas State University, 1972

For additional information: please reference www.nhvgllc.com

Lisa A. Pflueger - Senior Associate

Lisa A. Pflueger

Primary Skill Set

  • Marketing Research and Analysis, Qualitative Moderator and Quantitative Researcher
  • Business Development for Strategic Selling and Account Growth
  • New Product Development Marketing and Positioning
  • Strategic Management and Product Planning/Analysis

Previous Work Experience

Gongos and Associates, Inc.

Vice President, Business Development, Marketing and Product Innovations
Guided Account Management and Strategic Selling principles for account development. Led new product development efforts including full suite of Online Research products. Overhauled company identity and marketing strategy and positioning (e.g. website, logo/tagline, marketing materials). Engaged in new business development and served as research consultant on various research programs for automotive, electronics, technology, manufacturing, durable goods, retail, furniture, and business-to-business industries.

Walker Information

Vice President, Product, Business Development and Client Services

New product manager for Customer Loyalty suite of products including development of company-wide reporting system, creation of deployment process and tools, facilitated training internally and globally of Loyalty model, and directed development of product extensions. Market team leader as account manager and consultant for research in automotive, technology, and public utilities industries. Engaged in new business development for custom research and loyalty research.

Delphi Delco Electronics Systems

Senior Analyst and Supervisor, Market Research

Managed Market Research group executing product development research in automotive electronics and future technologies. Included Telematics, Navigation Systems, head up displays, Audio and heating/ventilating air conditioning systems, Object Detection Systems, among other products. Designed and managed automotive clinics, drive studies, Voice of Customer/QFD, concept development and ideation, positioning and segmentation, conjoint analysis, and customer/product satisfaction research. Experience includes international research in Europe and Asia.

Education

  • B.S. Chemistry with Math minor, Cumberland College, 1984
  • M.B.A. with concentration in Marketing Sciences, Ball State University, 1987
  • Completed courses towards an M.S.I.E., Purdue University
  • Completed various Burke Marketing Research courses

For additional information: please reference www.market-vibes.com

Patricia J. Goesch - Senior Associate

Patricia J. Goesch

Primary Skill Set

  • Manufacturing Leadership Development
  • Lean Manufacturing system planning
  • Lean Manufacturing tool implementation
  • Lean leader development
  • Lean tool training and mentoring

Previous Work Experience

Delphi Electronics and Safety

Manufacturing Systems Manager

Assist manufacturing leadership to determine Lean Policy and deployment plans. Responsible for training and mentoring 1100 hourly and salaried employees to understand and utilize lean manufacturing tools. Conduct improvement workshops and monitor long-term projects to assure site improvement goals were met.

Toyota Quality Improvement Team Manager

Led a multi-disciplined team of design engineers to understand Toyota’s expectations for design procedures. Worked with Toyota Quality, Process and Design Engineers to drive product and process design improvements resulting in a 90% improvement of warranty performance on audio systems. Gained a deeper understanding of Toyota Production System thought processes and tools.

Operations Manager

Managed manufacturing teams of 200 to 500 employees in three US sites. Responsibilities included meeting safety, quality, cost and delivery expectations for various electronic assemblies.

Production Control & Logistics Manager

Managed a team of supply chain professionals who assured that customer schedules were translated to level schedules for internal production areas and external suppliers. Implemented and managed internal pull systems.

Quality Manager

Responsible for implementing and maintaining quality improvement systems  in sites in the US and Europe.

Education

  • B.S. Mathematics, University of Wisconsin – Milwaukee, 1977
  • B.S. Industrial Engineering, University of Wisconsin – Milwaukee, 1983

Ronald K. Reger - Senior Associate

Ronald K. Reger

Primary Skill Set

  • Semiconductor Processing & Equipment
  • Clean Room Facilities
  • Technology and Product Planning
  • Program Management of Development/Research Programs
  • Telematics Development/Management/Leadership

Previous Work Experience

Purdue University

Birck Nanotechnology Center Process and Equipment Manager Responsible for cleanroom and laboratory engineering staff.  Provide leadership for process and equipment development, new equipment procurement and installation, and process improvement.  Responsible for equipment and process policies and procedures within the facility, and provide daily interface to Purdue students and faculty and to external users.

Delphi Electronics & Safety

Chief Engineer, Global Telematics Engineering Responsible for a global engineering staff devoted to the design and development of telematics products for North American and Asian OEM customers.  Duties included leadership for electrical, mechanical, systems and software product development and release, including all processes dealing with initial concepts, winning the business, and PPAP approval of the final product.  Extensive experience with Japanese and Korean customers and suppliers.

Technology Planning Manager Responsible for establishing a corporate-wide technology planning and roadmapping process for advanced engineering that served all business units.  Developed a planning procedure that balanced customer pull with technology push.  Led the yearly summit to document and communicate all advanced development programs in support of the business units.

HRL Technology Transfer Manager Responsible for interface between Hughes Research Laboratory scientists and Delphi business customers.  Managed $4.0 M research project budget and facilitated technology transfer from the lab to advanced development to product development.

Semiconductor Process Manager Shared responsibility for design and construction of Fab III, Delphi's 60,000 class 10 wafer manufacturing facility.  Equipment specifications and ordering for photolithography, thermal, CVD, etch, and yield analysis.  Managed process development engineering group.

Education

  • B.S. Physics & Mathematics, Ball State University, 1976
  • M. S. Physics, Purdue University, 1978

Thomas J. Puza - Senior Associate

Ronald K. Reger

Primary Skill Set

  • New Business Growth: New products, new markets, customer development, existing product price enhancement.
  • Strategic Planning:Market assessment, SWOT, gap resolution, partnerships, actionable business and technology plans.
  • Product Development & Launch: Project management, product development, engineering execution, production launch.
  • Global Leadership & Experience:Expatriate in Japan; extensive experience in China, Europe, other BRICs.
  • Profit and Loss: Turnarounds, model to model cost savings, aggressive cost reduction methods, lean methods, low cost sourcing, low cost manufacturing.

Previous Work Experience

Delphi Delco Electronics Systems

Managing Director, N. America, S. America; Entertainment & Communications

Directed all elements of entertainment and telematics business for North and South America. Delivered revenue of $260M - $400M growing at a 15% annual growth rate. Lead business line executive for Japanese customers for all regions and for China and Korean global business. Operated manufacturing in plants in Mexico, China, Argentina, and Portugal.

Director, Entertainment & Communications Engineering

Directed all worldwide engineering activities for Delphi’s $2.2B Entertainment & Communications business. Led a global team of 2300 engineers in design centers in US, Singapore, China and Germany. Managed $220M annual budget for Audio, Navigation, Telematics, Satellite and RSAV products.

Director, Asia Pacific Engineering, based in Tokyo, Japan

Directed all Asia Pacific Engineering activities while resident in Tokyo, Japan including customer application engineering in Japan, Korea, China, Australia and design centers in Singapore and India. Supervised total engineering workforce across Asia consisting of over 560 engineers with annual budget of $40 million.

Education

  • M.B.A. Strategy & Finance, University of Michigan Ross School of Business, 1980
  • BSME Materials, Kettering University, 1978